Blue Ridge Risk Partners

Blue Ridge Risk Partners

SUMMARY

Bringing together three of the top Northeastern insurance companies

CHALLENGE

Supporting a swift transition throughout the merger

DELIVERABLES

Strategy

Logo

Brand Identity

Copywriting

Marketing Collateral

Advertising Campaign

Blue Ridge Risk Partners
Blue Ridge Risk Partners
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"Our collaboration with Stewart Design was vital to our merger. The challenge to effectively bring together three companies with over 300 combined years of operation was no easy task."

Josh Zontek
,
Chief Strategy Officer at Blue Ridge Risk Partners

Blue Ridge is a large group of insurance companies throughout the United States. The merging of three Northeastern insurance companies, including a former client of ours, Dyer Group, necessitated developing an identity for the new brand, Blue Ridge Risk Partners.

The Blue Ridge identity features the imagery of the sun and a mountain, providing visual reinforcement of the brand name and psychological association with strength, stability, vision, guidance, and accessibility. Blue Ridge currently operates within the top 75 insurance agencies in the United States.

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"The results they delivered were amazing, providing a clear and concise image that perfectly captured the heart of our new organization."

Josh Zontek
,
Chief Strategy Officer at Blue Ridge Risk Partners

IMPACT

Enabled successful merger in just 90 days

AWARDS & PRESS

American Graphic Design Awards: Merger Summary Booklet

Worldwide Logo Design Awards: Blue Ridge Logo

WV News: Top 75 Insurance Agency in US

"The results they delivered were amazing, providing a clear and concise image that perfectly captured the heart of our new organization."

Josh Zontek
,
Chief Strategy Officer at Blue Ridge Risk Partners

IMPACT

Enabled successful merger in just 90 days

"The results they delivered were amazing, providing a clear and concise image that perfectly captured the heart of our new organization."

Josh Zontek
,
Chief Strategy Officer at Blue Ridge Risk Partners

AWARDS & PRESS

American Graphic Design Awards: Merger Summary Booklet

Worldwide Logo Design Awards: Blue Ridge Logo

WV News: Top 75 Insurance Agency in US

"The results they delivered were amazing, providing a clear and concise image that perfectly captured the heart of our new organization."

Josh Zontek
,
Chief Strategy Officer at Blue Ridge Risk Partners

IMPACT

Enabled successful merger in just 90 days

AWARDS & PRESS

American Graphic Design Awards: Merger Summary Booklet

Worldwide Logo Design Awards: Blue Ridge Logo

WV News: Top 75 Insurance Agency in US

AWARDS & PRESS

American Graphic Design Awards: Merger Summary Booklet

Worldwide Logo Design Awards: Blue Ridge Logo

WV News: Top 75 Insurance Agency in US

IMPACT

Enabled successful merger in just 90 days
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