KINOVA

SUMMARY

Redefining the identity of the world's leading designer ball python breeder

CHALLENGE

Defining its pioneering position, international acclaim, and luxurious image to support future expansion

DELIVERABLES

Strategy

Naming

Logo

Brand Identity

Copywriting

Tagline

Marketing Collateral

Advertising Campaign

"Stewart Design was the solution to the problem we didn't know we had. They helped us see through the day-to-day noise and sharpen our focus, guiding us through the critical conversations to take our company to the next level with a clear plan with practical action steps."

Justin Kobylka

Owner at KINOVA

Stewart Design worked with Justin Kobylka to develop a high-end identity for KINOVA, the world’s leading designer ball python breeder. Kobylka needed to clearly define his position as a python pioneer, develop a luxurious identity reflective of his international acclaim, and distance his connection with the brand as the company expands into future partnerships and beyond.

J. Kobylka Reptiles’ new brand name, KINOVA, is inspired by its mission of innovation while retaining a similar verbal quality to its predecessor. KINOVA’s industry-leading messaging is clear, inspiring, and self-aware.

The KINOVA identity is polished and premium, featuring a sleek and strong letterform. Influenced by luxury and fashion brands, KINOVA's visual elements are minimalistic and product-focused to signal exclusivity and confidence.